The Ford Ranger ute might have been the top seller of the month, but SUVs continue to dominate Australian roads — and here are the biggest winners in each segment for March 2025, based on new-car sales data from VFACTS and the Electric Vehicle Council.
Get a Roadworthy Certificate fast and convenient with CARS24, book an appointment for the inspection, and the rest is simple.
Segment | Model | March 2025 Sales |
Light SUV | Mazda CX-3 | 1,220 |
Toyota Yaris Cross | 1,191 | |
Suzuki Jimny | 803 | |
Small SUV < $45k | MG ZS | 2,020 |
Hyundai Kona | 2,011 | |
GWM Haval Jolion | 1,568 | |
Small SUV > $45k | BMW X1 | 561 |
Volkswagen T-Roc | 517 | |
Toyota C-HR | 342 | |
Medium SUV < $60k | Toyota RAV4 | 4,321 |
Mitsubishi Outlander | 3,005 | |
Kia Sportage | 1,847 | |
Medium SUV > $60k | Tesla Model Y | 1,725 |
Mazda CX-60 | 714 | |
Lexus NX | 529 | |
Large SUV < $80k | Toyota Prado | 2,871 |
Ford Everest | 2,100 | |
Isuzu MU-X | 1,420 | |
Large SUV > $80k | Land Rover Defender | 447 |
BMW X5 | 358 | |
Range Rover Sport | 246 | |
Upper Large SUV < $120k | Nissan Patrol | 710 |
Toyota LandCruiser Wagon | 199 | |
Land Rover Discovery | 60 | |
Upper Large SUV > $120k | Lexus GX | 99 |
BMW X7 | 93 | |
Mercedes-Benz GLS | 53 |
March sales at a glimpse
Light SUVs

- Mazda CX-3 narrowly beat the Toyota Yaris Cross in a super close fight for top honours.
- Toyota Yaris Cross was right behind with 1,191 sales, just 29 sales shy of the CX-3.
- Suzuki Jimny remained a popular option with 803 sales, thanks to its retro charm and off-road ability.
Small SUVs under $45,000

- MG ZS led this value-for-money segment with 2,020 units sold.
- Hyundai Kona came in a close second with 9 fewer sales than the ZS.
- GWM Haval Jolion continued its strong performance, moving 1,568 units.
Small SUVs Over $45,000

- German carmakers remain first pick for those with bigger budgets, and the BMW X1 topped the premium compact SUV space with 561 sales.
- The Volkswagen T-Roc wasn’t far behind with 517 units.
- Toyota C-HR completed the top three with 342 sales.
Medium SUVs Under $60,000

- Toyota RAV4 retained its crown as Australia’s favourite SUV with a massive 4,321 sales. It was also the best-selling SUV of the month.
- The Mitsubishi Outlander followed with 3,005 units, available with both petrol and PHEV powertrains plus a seven-seater configuration as well.
- Third place behind those two popular SUVs, and a fair bit behind by numbers, was the Kia Sportage rounded out the top three with 1,847 sales.
Medium SUVs Over $60,000

- The overall demand for EVs might be on the downturn, but the Tesla Model Y led the charge in the premium medium SUV space with 1,725 sales.
- A long way back, the bigger and more expensive Mazda CX-60 takes second place in this category with 714 units sold.
- The more premium Lexus NX held firm in third place with 529 sales.
Large SUVs Under $80,000

- Toyota Prado was clearly the popular choice for big SUVs with 2,871 sales.
- Meanwhile, the Ford Everest claimed second spot with 2,100 units sold.
- Isuzu MU-X remained the next most popular option with 1,420 sales.
Large SUVs Over $80,000

- For those wanting a more premium large SUV, the Land Rover Defender topped the charts with 447 units.
- The BMW X5 secured second spot with 358 sales.
- Flashy and plush, the Range Rover Sport was the next best-selling car for this category with 246 units sold.
Upper Large SUVs Under $120,000

- The Nissan Patrol dominated this segment with 710 sales for March 2025.
- Coming in a long way behind was the Toyota LandCruiser Wagon with 199 units.
- The family-focussed and off-road capable Land Rover Discovery managed just 60 sales.
Upper Large SUVs Over $120,000

- Topping the list of the top priced SUVs is the Lexus GX. It was the top-seller here with 99 units.
- BMW X7 came in a close second, selling 93 units in March 2025.
- The Mercedes-Benz GLS closed out the top three with 53 sales, which is a lot less than its top German rival.
Quick takeaways
- Toyota RAV4 dominated Medium SUVs with 4321 sales — still Australia’s most popular SUV.
- Toyota Prado had a standout month in Large SUVs, with 2871 units sold.
- MG ZS and Hyundai Kona battled for top spot in affordable Small SUVs — separated by just 9 cars!
- Tesla Model Y continues to lead in premium Medium SUVs.
- Luxury buyers favoured Land Rover Defender and BMW X5.
- Chinese brands like MG and GWM continue to shine in the value-driven small SUV market.
SUV sales in Australia for March 2025 highlight the nation’s rocketing preference for high-riding vehicles — from compact urban runabouts to capable off-roaders. Toyota maintained its dominance across several SUV categories, while electric models like the Tesla Model Y continued to strengthen their presence in the premium space with the latest updates. The Toyota RAV4 once again secured its position as Australia’s top-selling SUV, second only to the Ford Ranger ute, which led the overall market with 4932 units sold.
Comments
New Comment